We've officially welcomed our founding cohort of 10 remarkable women,
and now we're looking ahead.
Applications and nominations for the
Women Who Lead CHARLOTTE Series Spring 2027 are now open.
If you know a woman in business whose vision deserves to be seen
— nominate her. If that woman is you — apply.
Women Who Lead
A Portrait Series Celebrating the Women
Shaping Charlotte
For women entrepreneurs, founders, and professionals
ready for visuals that reflect their leadership and growth.
You’ve built the business.
Now your visual presence needs to reflect it.
Women Who Lead is a curated, paid portrait experience designed for women operating at a high level—who understand that how they are seen is part of how they lead.
Selected participants are invited to be featured as part of the Women Who Lead series.
About the Project
Launched in honor of Women’s History Month, this series highlights the women shaping Charlotte through leadership, innovation, and impact.
This is not simply a branding session.
It’s a strategic visual experience designed to create imagery that aligns with your brand, communicates your authority, and supports how you show up in your business.
When your images are aligned with your brand and level of leadership, showing up becomes clear, consistent, and effective.
A Growing Series
Who Lead is launching with a select founding group of 10 women in Charlotte.
Each participant will be featured as part of the Women Who Lead Founding Series—recognized for the role she plays in shaping her industry and community.
If you’d like support selecting your session date or refining your vision—
You’re welcome to schedule a brief consultation call to ensure everything is aligned before booking.
Prefer to move forward now? You can reserve your session directly.
Real Women. Real Leaders. Real Stories.
The Women Who Lead Experience
Women Who Lead is a limited portrait experience created for women who are ready to:
• Elevate their visual identity to match their current level
• Create brand imagery that is clear, cohesive, and strategic
• Show up consistently across platforms with confidence and alignment
• Be recognized as a leader within their space and community
This is a guided, strategic portrait experience designed to produce imagery that reflects your leadership, presence, and professionalism.
Every image is created with intention—so you walk away with visuals you’ll actually use, not just more photos.
"I was nervous at first, but Mayeluz made the session fun and easy. By the end, I felt confident, empowered, and in my element. Now I have a gallery of on-brand images that save me time and boost my confidence. This was more than a photoshoot—it was a smart investment in my business. Highly recommend for any woman ready to level up!"
- Andreea
Owner of Poza Photo Booth
"This experience inspired me to take the next step in building my brand. My photos capture my personality, passion, and professional energy—
I feel confident and motivated to show up fully in my business."
- Nicole
Founder of Parent Collaboratice
"I got my smile back after working with Mayeluz. This session transformed my brand and how I see myself.
I left feeling confident, supported, and absolutely stunning — with photos I now love using everywhere"
- Gretchen
founder of The Small Elephant
The Process
Your session is structured, efficient, and fully guided.
We begin with a clarity questionnaire to align your images with your brand voice, audience, and business goals.
During your session:
• You’ll be guided through natural, confident positioning
• We’ll capture a curated mix of portraits and lifestyle branding images
• You’ll select your images within 5 business days
• Final edits are delivered within 7 days after the selection appointment
You simply show up ready to step into your role—everything else is guided for you.
What’s Included:
Your Women Who Lead Experience includes:
• Pre-session clarity questionnaire
• A simple prep guide to help you prepare
• 60 minute strategic branding session
• 2–4 intentional looks
• 5 fully edited branding images
• Image selection within 5 business days
• Online gallery delivery within 7 days
Additional images and branding collections will be available.
Submitting a nomination does not guarantee participation
but helps us discover and celebrate inspiring women in our community.
About Mayeluz
Hi, I’m Mayeluz, founder of Soulful Portraits by Mayeluz.
I specialize in creating intentional brand imagery for women who are building, leading, and growing.
My work is focused on helping you be seen clearly—so your presence, brand, and leadership are aligned across every platform.
I help women show up confidently in their brand and capture images that truly reflect who they are.
Available Session Dates
Sessions will take place in Charlotte on the following dates:
• Spring 2027
“Mayeluz has your best interest at heart. She is detailed, dedicated, humble, caring and puts 100% into all she does. She invests in your brand as if it were her own and makes sure you have an unforgettable experience.”
If you’d like support selecting your session date or refining your vision—
You’re welcome to schedule a brief consultation call to ensure everything is aligned before booking.
Prefer to move forward now? You can reserve your session directly.
FAQ
What can I expect during my session?
Your session is fully guided from start to finish. I’ll direct you through natural, confident positioning while we capture a mix of portraits and lifestyle branding images aligned with your brand and goals.
How should I prepare for my session?
You’ll receive a prep guide along with a short brand clarity questionnaire to help us align your wardrobe, overall look, and image goals with your business and audience.
My role is to guide you through the entire experience so you feel relaxed, comfortable, and confident. I’ll help with natural poses, movement, and expression so you never feel like you have to “perform” for the camera.
Most women leave the session saying it was much more fun and easier than they expected.
What should I wear?
You’ll plan 2–4 intentional looks that reflect your brand, industry, and personal style. Guidance is provided to help you choose pieces that photograph well and align with your visual identity.
When will I receive my images?
Final edited images are delivered within 7 days of your session.
Can I purchase additional images?
Yes. Additional images and full branding collections will be available for purchase after your session.
Who is this experience for?
Women Who Lead is designed for entrepreneurs, founders, and professionals who are actively building, leading, and growing—and are ready for their visual presence to reflect that level.
Can I nominate another woman for the Women Who Lead series?
Yes. Nominations are welcome and are a way to recognize women who are making an impact and may be a strong fit for the Women Who Lead experience.
What is your cancellation or rescheduling policy?
Session retainers are non-refundable. If you need to reschedule, please provide notice at least 10 days, and your retainer can be applied to a future date within the series, based on availability.
This Is Your Invitation
If your current images no longer reflect the level you’re operating at—
If you’re ready for visuals that align with your leadership and support your continued growth—
This is your invitation.
Join the Women Who Lead series.
If you’d like support selecting your session date or refining your vision—
You’re welcome to schedule a brief consultation call to ensure everything is aligned before booking.
Prefer to move forward now? You can reserve your session directly.